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Whether a microsite or full site, the state of academic and nonprofit websites is, well, often stuck. Too much text. Outdated design. Poor user experience. Confusing navigation. Misdirected focus. Templated.
We challenge the perception of what microsites and websites could be. We want to harness the power of this untapped potential to deliver unique experiences for your based.
Microsites offer many unique storytelling opportunities that often remain untouched:
These sites can engage your constituents while reducing print/postage costs and allow for instant updates as your needs evolve.
Add it that together, that means you have less than a second for a website visitor to deem you a credible organization.
So what is the proper approach on designing a website?
With our approach, while we still focus on best practices, we don’t recycle templates. What is built for you is built specifically for you and your base.
The genius behind my company’s overhaul is Tyler Wessel. You have crushed it on this. A million thanks for your patience, vision, and just genius sense of visual & graphic design. Thanks for enduring 1 million emails, wording nitpicks, and probably way more stylistic changes than you ever bargained for. But most of all, the sense of perspective & steadiness you brought in keeping our eyes where they ought to be: on the clients we serve.
I have a feeling that one day we are going to look at the rare air design space you will be in and we will be kind of amazed that we ever had the privilege of working with you as you launched your own venture.
If you believe in being unapologetically bold, making strong first impressions, and can't stand the phrase, "That's how we've always done it," set up a call below.
I'm sold! Let's get started!